Fructose slurping cancer could sour soda business

Source Daily Finance

Soda and processed-food manufacturers have long insisted that all sugars are essentially the same. Yet, simultaneously they're delicately backing away from high-fructose corn syrup (HFCS) as one study after another links the corn-based sweetener to obesity and diabetes. While the market for HFCS declined by 9% in 2008, says Ken Roseboro of the Organic and Non-GMO Report, it was still used in 55% of all sweetened edibles in 2009. New findings published this month in the journal Cancer Research by University of California Los Angeles researchers could further sour the public's sentiment toward the super-sweet, super-cheap syrup and reduce its use even further. HFCS is 55% fructose and 42% glucose. The study found that pancreatic tumor cells metabolized fructose differently than glucose and that the cancer cells "readily metabolized fructose to increase proliferation." In other words, as the headline reads, "Cancer cells slurp up fructose."